Ochre is a
warm medium color with the hex code #D77728.
This vibrant hue can be represented as RGB
215, 119, 40 in digital design or CMYK 0%, 45%, 81%, 16% for print applications.
Find matching Pantone color.
Ochre
#D77728
Ochre color values
- HEX
- #D77728
- RGB
- 215, 119, 40
- HSL
- 27°, 69%, 50%
- CMYK
- 0, 45, 81, 16
Shades & tints
Darker Lighter
About this color
Ochre sits at 27° on the color wheel with 69% saturation and 50% lightness, placing it in the orange-red segment of the spectrum. At 69% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.
In digital environments, Ochre is rendered as rgb(215, 119, 40), where the red channel dominates at 215, creating a strongly red-skewed appearance. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.
For print, Ochre translates to a CMYK breakdown of 0C 45M 81Y 16K. The low-to-moderate black value (16%) means the color's character in print comes primarily from its yellow ink content (81%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Ochre
CSS Variable
:root {
--brand-primary: #D77728;
--brand-primary-rgb: 215, 119, 40;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#D77728',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 0%
M: 45%
Y: 81%
K: 16%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(215, 119, 40)
rgba(215, 119, 40, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Brands using similar hue
24 brand s with colors near 27° on the color wheel
Frequently asked questions
What color is #D77728?
#D77728 is Ochre, a warm medium color with RGB values of 215, 119, 40. It has a hue of 27°, 69%
saturation, and 50% lightness in the HSL color
space.
What is the RGB value of #D77728?
The RGB color code for #D77728 is rgb(215, 119, 40). This means it contains 215 red,
119 green, and 40 blue in the RGB color model.
Is Ochre a warm or cool color?
Ochre (#D77728) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #D77728 in CSS?
You can use #D77728 in CSS with:
background-color: #D77728; or color: #D77728; or as an RGB value: rgb(215, 119, 40). For print design, use CMYK: 0%, 45%, 81%, 16%.