Black

Black sits at 0° on the color wheel with 0% saturation and 0% lightness, placing it in the red segment of the spectrum. At near-zero saturation, it reads as a pure near-black neutral, with hue playing almost no role in its character. Near-black lightness makes it read as a deep, absorptive tone — color is implied more than seen.

In digital environments, Black is rendered as rgb(0, 0, 0), where the red channel dominates at 0, though the other channels keep the hue balanced. Low saturation at this depth produces the kind of sophisticated, near-neutral dark that works for application shells, sidebars, and dark-mode base layers.

For print, Black translates to a CMYK breakdown of 0C 0M 0Y 100K. The dominant black channel (100%) does most of the tonal work here — cyan, magenta, and yellow contribute minimally, so the printed result will be a deep, near-neutral tone that reads differently from its screen equivalent. In brand applications, this exact value is specified as Apple Black and appears across 70 brand systems in the brandkit.pro library.