IBM
Technology • Paul Rand
9 brands
Brands using all-capital letterforms in their logo wordmarks. Uppercase typography conveys authority, strength, and boldness.
Technology • Paul Rand
Technology • Gretel
Technology • In-house NVIDIA
Entertainment • In-house Pixar
Technology • In-house Design Team
Entertainment • In-house SoundCloud
Technology • RO Studio
Entertainment • In-house Tidal
Entertainment • Pentagram