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Orange

#FF671F aka “Dunkin' Orange” by Dunkin'

Orange is a warm medium color with the hex code #FF671F. Also known as "Dunkin' Orange" by Dunkin' . This vibrant hue can be represented as RGB 255, 103, 31 in digital design or CMYK 0%, 60%, 88%, 0% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Orange color values

HEX
#FF671F
RGB
255, 103, 31
HSL
19°, 100%, 56%
CMYK
0, 60, 88, 0

About this color

Orange sits at 19° on the color wheel with 100% saturation and 56% lightness, placing it in the red segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, Orange is rendered as rgb(255, 103, 31), where the red channel dominates at 255, creating a strongly red-skewed appearance. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Orange translates to a CMYK breakdown of 0C 60M 88Y 0K. With almost no black ink (0%), this color is built almost entirely from process inks: 60% magenta, 88% yellow. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. In brand applications, this exact value is specified as Dunkin' Orange.

How to use Orange

CSS Variable

:root {
  --brand-primary: #FF671F;
  --brand-primary-rgb: 255, 103, 31;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#FF671F',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 60%
Y: 88%
K: 0%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(255, 103, 31)
rgba(255, 103, 31, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Orange

1 brand uses this color in their identity

Frequently asked questions

What color is #FF671F?
#FF671F is Orange, a warm medium color with RGB values of 255, 103, 31. It has a hue of 19°, 100% saturation, and 56% lightness in the HSL color space.
What is the RGB value of #FF671F?
The RGB color code for #FF671F is rgb(255, 103, 31). This means it contains 255 red, 103 green, and 31 blue in the RGB color model.
Is Orange a warm or cool color?
Orange (#FF671F) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #FF671F in CSS?
You can use #FF671F in CSS with: background-color: #FF671F; or color: #FF671F; or as an RGB value: rgb(255, 103, 31). For print design, use CMYK: 0%, 60%, 88%, 0%.