Milano Red is a
warm dark color with the hex code #BD1900.
This vibrant hue can be represented as RGB
189, 25, 0 in digital design or CMYK 0%, 87%, 100%, 26% for print applications.
Find matching Pantone color.
Milano Red
#BD1900
Milano Red color values
- HEX
- #BD1900
- RGB
- 189, 25, 0
- HSL
- 8°, 100%, 37%
- CMYK
- 0, 87, 100, 26
Shades & tints
About this color
Milano Red sits at 8° on the color wheel with 100% saturation and 37% lightness, placing it in the red segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.
In digital environments, Milano Red is rendered as rgb(189, 25, 0), where the red channel dominates at 189, creating a strongly red-skewed appearance. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.
For print, Milano Red translates to a CMYK breakdown of 0C 87M 100Y 26K. With a moderate key (26%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Milano Red
CSS Variable
:root {
--brand-primary: #BD1900;
--brand-primary-rgb: 189, 25, 0;
} Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#BD1900',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 0%
M: 87%
Y: 100%
K: 26% Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(189, 25, 0)
rgba(189, 25, 0, 0.8) Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #BD1900?
What is the RGB value of #BD1900?
Is Milano Red a warm or cool color?
How do I use #BD1900 in CSS?
background-color: #BD1900; or color: #BD1900; or as an RGB value: rgb(189, 25, 0). For print design, use CMYK: 0%, 87%, 100%, 26%.