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Santa Fe

#B97046

Santa Fe is a warm medium color with the hex code #B97046. This moderately saturated hue can be represented as RGB 185, 112, 70 in digital design or CMYK 0%, 39%, 62%, 27% for print applications. Find matching Pantone color.

Santa Fe color values

HEX
#B97046
RGB
185, 112, 70
HSL
22°, 45%, 50%
CMYK
0, 39, 62, 27

Shades & tints

Darker Lighter

About this color

Santa Fe sits at 22° on the color wheel with 45% saturation and 50% lightness, placing it in the orange-red segment of the spectrum. The moderate 45% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Santa Fe is rendered as rgb(185, 112, 70), where the red channel dominates at 185, creating a strongly red-skewed appearance. This warm mid-tone carries enough energy to serve as an accent without the intensity of a highly saturated warm color.

For print, Santa Fe translates to a CMYK breakdown of 0C 39M 62Y 27K. With a moderate key (27%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Santa Fe

CSS Variable 

:root {
  --brand-primary: #B97046;
  --brand-primary-rgb: 185, 112, 70;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#B97046',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 39%
Y: 62%
K: 27%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(185, 112, 70)
rgba(185, 112, 70, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 22° on the color wheel

Mastercard logo
Mastercard
Harley-Davidson logo
Harley-Davidson
Hermes logo
Hermes
Chobani logo
Chobani

Frequently asked questions

What color is #B97046?
#B97046 is Santa Fe, a warm medium color with RGB values of 185, 112, 70. It has a hue of 22°, 45% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #B97046?
The RGB color code for #B97046 is rgb(185, 112, 70). This means it contains 185 red, 112 green, and 70 blue in the RGB color model.
Is Santa Fe a warm or cool color?
Santa Fe (#B97046) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #B97046 in CSS?
You can use #B97046 in CSS with: background-color: #B97046; or color: #B97046; or as an RGB value: rgb(185, 112, 70). For print design, use CMYK: 0%, 39%, 62%, 27%.

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