Malibu is a
cool light color with the hex code #7BC1EA.
This vibrant hue can be represented as RGB
123, 193, 234 in digital design or CMYK 47%, 18%, 0%, 8% for print applications.
Find matching Pantone color.
Malibu
#7BC1EA
Malibu color values
- HEX
- #7BC1EA
- RGB
- 123, 193, 234
- HSL
- 202°, 73%, 70%
- CMYK
- 47, 18, 0, 8
Shades & tints
About this color
Malibu sits at 202° on the color wheel with 73% saturation and 70% lightness, placing it in the blue segment of the spectrum. At 73% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.
In digital environments, Malibu is rendered as rgb(123, 193, 234), where the blue channel is highest at 234, anchoring the color in the cool register. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.
For print, Malibu translates to a CMYK breakdown of 47C 18M 0Y 8K. The low-to-moderate black value (8%) means the color's character in print comes primarily from its cyan ink content (47%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Malibu
CSS Variable
:root {
--brand-primary: #7BC1EA;
--brand-primary-rgb: 123, 193, 234;
} Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#7BC1EA',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 47%
M: 18%
Y: 0%
K: 8% Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(123, 193, 234)
rgba(123, 193, 234, 0.8) Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #7BC1EA?
What is the RGB value of #7BC1EA?
Is Malibu a warm or cool color?
How do I use #7BC1EA in CSS?
background-color: #7BC1EA; or color: #7BC1EA; or as an RGB value: rgb(123, 193, 234). For print design, use CMYK: 47%, 18%, 0%, 8%.