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Deep Purple

#771DAF

Deep Purple is a cool medium color with the hex code #771DAF. This vibrant hue can be represented as RGB 119, 29, 175 in digital design or CMYK 32%, 83%, 0%, 31% for print applications. Find matching Pantone color.

Deep Purple Color Values

HEX
#771DAF
RGB
119, 29, 175
HSL
277°, 72%, 40%
CMYK
32, 83, 0, 31

About this color

Deep Purple sits at 277° on the color wheel, placing it in the cool color family, typically conveying calm and professionalism. With 72% saturation and 40% lightness, this vibrant medium hue balances visibility with restraint.

In digital design, cool colors like Deep Purple work well for backgrounds, navigation, and establishing trust. Medium-toned colors offer versatility across both light and dark design themes.

When using Deep Purple in print, the CMYK breakdown of 32%, 83%, 0%, 31% ensures accurate color reproduction. This balanced CMYK profile should reproduce consistently across different printing methods.

How to use Deep Purple

CSS Variable

:root {
  --brand-primary: #771DAF;
  --brand-primary-rgb: 119, 29, 175;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#771DAF',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 32%
M: 83%
Y: 0%
K: 31%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(119, 29, 175)
rgba(119, 29, 175, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands Using the Same Hue

4 brand s with colors near 277° on the color wheel

Frequently Asked Questions

What color is #771DAF?
#771DAF is Deep Purple, a cool medium color with RGB values of 119, 29, 175. It has a hue of 277°, 72% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #771DAF?
The RGB color code for #771DAF is rgb(119, 29, 175). This means it contains 119 red, 29 green, and 175 blue in the RGB color model.
Is Deep Purple a warm or cool color?
Deep Purple (#771DAF) is a cool color with a hue between 120-300° on the color wheel.
How do I use #771DAF in CSS?
You can use #771DAF in CSS with: background-color: #771DAF; or color: #771DAF; or as an RGB value: rgb(119, 29, 175). For print design, use CMYK: 32%, 83%, 0%, 31%.