Amethyst is a
cool light color with the hex code #B96EE7.
This vibrant hue can be represented as RGB
185, 110, 231 in digital design or CMYK 20%, 52%, 0%, 9% for print applications.
Find matching Pantone color.
Amethyst
#B96EE7
Amethyst color values
- HEX
- #B96EE7
- RGB
- 185, 110, 231
- HSL
- 277°, 72%, 67%
- CMYK
- 20, 52, 0, 9
Shades & tints
About this color
Amethyst sits at 277° on the color wheel with 72% saturation and 67% lightness, placing it in the blue-violet segment of the spectrum. At 72% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.
In digital environments, Amethyst is rendered as rgb(185, 110, 231), where the blue channel is highest at 231, anchoring the color in the cool register. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.
For print, Amethyst translates to a CMYK breakdown of 20C 52M 0Y 9K. The low-to-moderate black value (9%) means the color's character in print comes primarily from its magenta ink content (52%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Amethyst
CSS Variable
:root {
--brand-primary: #B96EE7;
--brand-primary-rgb: 185, 110, 231;
} Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#B96EE7',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 20%
M: 52%
Y: 0%
K: 9% Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(185, 110, 231)
rgba(185, 110, 231, 0.8) Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #B96EE7?
What is the RGB value of #B96EE7?
Is Amethyst a warm or cool color?
How do I use #B96EE7 in CSS?
background-color: #B96EE7; or color: #B96EE7; or as an RGB value: rgb(185, 110, 231). For print design, use CMYK: 20%, 52%, 0%, 9%.