La Rioja is a
neutral medium color with the hex code #B4C738.
This moderately saturated hue can be represented as RGB
180, 199, 56 in digital design or CMYK 10%, 0%, 72%, 22% for print applications.
Find matching Pantone color.
La Rioja
#B4C738
La Rioja color values
- HEX
- #B4C738
- RGB
- 180, 199, 56
- HSL
- 68°, 56%, 50%
- CMYK
- 10, 0, 72, 22
Shades & tints
Darker Lighter
About this color
La Rioja sits at 68° on the color wheel with 56% saturation and 50% lightness, placing it in the yellow segment of the spectrum. The moderate 56% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.
In digital environments, La Rioja is rendered as rgb(180, 199, 56), where the green channel leads at 199, with red and blue channels close behind. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.
For print, La Rioja translates to a CMYK breakdown of 10C 0M 72Y 22K. The low-to-moderate black value (22%) means the color's character in print comes primarily from its yellow ink content (72%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use La Rioja
CSS Variable
:root {
--brand-primary: #B4C738;
--brand-primary-rgb: 180, 199, 56;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#B4C738',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 10%
M: 0%
Y: 72%
K: 22%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(180, 199, 56)
rgba(180, 199, 56, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #B4C738?
#B4C738 is La Rioja, a neutral medium color with RGB values of 180, 199, 56. It has a hue of 68°, 56%
saturation, and 50% lightness in the HSL color
space.
What is the RGB value of #B4C738?
The RGB color code for #B4C738 is rgb(180, 199, 56). This means it contains 180 red,
199 green, and 56 blue in the RGB color model.
Is La Rioja a warm or cool color?
La Rioja (#B4C738) is a neutral color, sitting between warm and cool on the color wheel.
How do I use #B4C738 in CSS?
You can use #B4C738 in CSS with:
background-color: #B4C738; or color: #B4C738; or as an RGB value: rgb(180, 199, 56). For print design, use CMYK: 10%, 0%, 72%, 22%.