Bright Red is a
warm dark color with the hex code #AD0009.
This vibrant hue can be represented as RGB
173, 0, 9 in digital design or CMYK 0%, 100%, 95%, 32% for print applications.
Find matching Pantone color.
Bright Red
#AD0009
Bright Red color values
- HEX
- #AD0009
- RGB
- 173, 0, 9
- HSL
- 357°, 100%, 34%
- CMYK
- 0, 100, 95, 32
Shades & tints
Darker Lighter
About this color
Bright Red sits at 357° on the color wheel with 100% saturation and 34% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The lower lightness gives it weight and depth, lending gravity to any palette it enters.
In digital environments, Bright Red is rendered as rgb(173, 0, 9), where the red channel dominates at 173, creating a strongly red-skewed appearance. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.
For print, Bright Red translates to a CMYK breakdown of 0C 100M 95Y 32K. With a moderate key (32%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Bright Red
CSS Variable
:root {
--brand-primary: #AD0009;
--brand-primary-rgb: 173, 0, 9;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#AD0009',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 0%
M: 100%
Y: 95%
K: 32%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(173, 0, 9)
rgba(173, 0, 9, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #AD0009?
#AD0009 is Bright Red, a warm dark color with RGB values of 173, 0, 9. It has a hue of 357°, 100%
saturation, and 34% lightness in the HSL color
space.
What is the RGB value of #AD0009?
The RGB color code for #AD0009 is rgb(173, 0, 9). This means it contains 173 red,
0 green, and 9 blue in the RGB color model.
Is Bright Red a warm or cool color?
Bright Red (#AD0009) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #AD0009 in CSS?
You can use #AD0009 in CSS with:
background-color: #AD0009; or color: #AD0009; or as an RGB value: rgb(173, 0, 9). For print design, use CMYK: 0%, 100%, 95%, 32%.