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Lavender

#AC6EC4

Lavender is a cool light color with the hex code #AC6EC4. This moderately saturated hue can be represented as RGB 172, 110, 196 in digital design or CMYK 12%, 44%, 0%, 23% for print applications. Find matching Pantone color.

Lavender color values

HEX
#AC6EC4
RGB
172, 110, 196
HSL
283°, 42%, 60%
CMYK
12, 44, 0, 23

About this color

Lavender sits at 283° on the color wheel with 42% saturation and 60% lightness, placing it in the blue-violet segment of the spectrum. The moderate 42% saturation gives it enough color presence to register clearly without competing for dominance in a composition. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, Lavender is rendered as rgb(172, 110, 196), where the blue channel is highest at 196, though it sits close to the other channels. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.

For print, Lavender translates to a CMYK breakdown of 12C 44M 0Y 23K. The low-to-moderate black value (23%) means the color's character in print comes primarily from its magenta ink content (44%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Lavender

CSS Variable

:root {
  --brand-primary: #AC6EC4;
  --brand-primary-rgb: 172, 110, 196;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#AC6EC4',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 12%
M: 44%
Y: 0%
K: 23%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(172, 110, 196)
rgba(172, 110, 196, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

8 brand s with colors near 283° on the color wheel

Frequently asked questions

What color is #AC6EC4?
#AC6EC4 is Lavender, a cool light color with RGB values of 172, 110, 196. It has a hue of 283°, 42% saturation, and 60% lightness in the HSL color space.
What is the RGB value of #AC6EC4?
The RGB color code for #AC6EC4 is rgb(172, 110, 196). This means it contains 172 red, 110 green, and 196 blue in the RGB color model.
Is Lavender a warm or cool color?
Lavender (#AC6EC4) is a cool color with a hue between 120-300° on the color wheel.
How do I use #AC6EC4 in CSS?
You can use #AC6EC4 in CSS with: background-color: #AC6EC4; or color: #AC6EC4; or as an RGB value: rgb(172, 110, 196). For print design, use CMYK: 12%, 44%, 0%, 23%.