Electric Violet is a
cool medium color with the hex code #7D2AE7.
Also known as
"Canva Purple"
by Canva
.
This vibrant hue can be represented as RGB
125, 42, 231 in digital design or CMYK 46%, 82%, 0%, 9% for print applications.
Find matching Pantone color.
Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.
Electric Violet
#7D2AE7 aka “Canva Purple” by Canva
Electric Violet color values
- HEX
- #7D2AE7
- RGB
- 125, 42, 231
- HSL
- 266°, 80%, 54%
- CMYK
- 46, 82, 0, 9
Shades & tints
About this color
Electric Violet sits at 266° on the color wheel with 80% saturation and 54% lightness, placing it in the blue-violet segment of the spectrum. With saturation at 80%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.
In digital environments, Electric Violet is rendered as rgb(125, 42, 231), where the blue channel is highest at 231, producing a strongly blue character. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.
For print, Electric Violet translates to a CMYK breakdown of 46C 82M 0Y 9K. The low-to-moderate black value (9%) means the color's character in print comes primarily from its magenta ink content (82%), with black serving as a supporting shadow tone. In brand applications, this exact value is specified as Canva Purple.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Electric Violet
CSS Variable
:root {
--brand-primary: #7D2AE7;
--brand-primary-rgb: 125, 42, 231;
} Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#7D2AE7',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 46%
M: 82%
Y: 0%
K: 9% Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(125, 42, 231)
rgba(125, 42, 231, 0.8) Use RGB notation for compatibility or add alpha channel for transparency.
Brands using Electric Violet
1 brand uses this color in their identity
Frequently asked questions
What color is #7D2AE7?
What is the RGB value of #7D2AE7?
Is Electric Violet a warm or cool color?
How do I use #7D2AE7 in CSS?
background-color: #7D2AE7; or color: #7D2AE7; or as an RGB value: rgb(125, 42, 231). For print design, use CMYK: 46%, 82%, 0%, 9%.