Pacifika

Q: How do I use #747C1D in CSS?

You can use #747C1D in CSS with: background-color: #747C1D; or color: #747C1D; or as an RGB value: rgb(116, 124, 29). For print design, use CMYK: 6%, 0%, 77%, 51%.

#747C1D

Pacifika is a neutral dark color with the hex code #747C1D. This vibrant hue can be represented as RGB 116, 124, 29 in digital design or CMYK 6%, 0%, 77%, 51% for print applications. Find matching Pantone color.

Pacifika color values

HEX: #747C1D
RGB: 116, 124, 29
HSL: 65°, 62%, 30%
CMYK: 6, 0, 77, 51

Shades & tints

Darker Lighter

About this color

Pacifika sits at 65° on the color wheel with 62% saturation and 30% lightness, placing it in the yellow segment of the spectrum. At 62% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. The lower lightness gives it weight and depth, lending gravity to any palette it enters.

In digital environments, Pacifika is rendered as rgb(116, 124, 29), where the green channel leads at 124, with red and blue channels close behind. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.

For print, Pacifika translates to a CMYK breakdown of 6C 0M 77Y 51K. A substantial black component (51%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Pacifika

CSS Variable

:root {
  --brand-primary: #747C1D;
  --brand-primary-rgb: 116, 124, 29;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#747C1D',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 6%
M: 0%
Y: 77%
K: 51%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(116, 124, 29)
rgba(116, 124, 29, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

23 brand s with colors near 65° on the color wheel

Frequently asked questions

What color is #747C1D?

#747C1D is Pacifika, a neutral dark color with RGB values of 116, 124, 29. It has a hue of 65°, 62% saturation, and 30% lightness in the HSL color space.

What is the RGB value of #747C1D?

The RGB color code for #747C1D is rgb(116, 124, 29). This means it contains 116 red, 124 green, and 29 blue in the RGB color model.

Is Pacifika a warm or cool color?

Pacifika (#747C1D) is a neutral color, sitting between warm and cool on the color wheel.

How do I use #747C1D in CSS?

You can use #747C1D in CSS with: background-color: #747C1D; or color: #747C1D; or as an RGB value: rgb(116, 124, 29). For print design, use CMYK: 6%, 0%, 77%, 51%.