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Pacifika

#6F7B1E

Pacifika is a neutral dark color with the hex code #6F7B1E. This vibrant hue can be represented as RGB 111, 123, 30 in digital design or CMYK 10%, 0%, 76%, 52% for print applications. Find matching Pantone color.

Pacifika color values

HEX
#6F7B1E
RGB
111, 123, 30
HSL
68°, 61%, 30%
CMYK
10, 0, 76, 52

About this color

Pacifika sits at 68° on the color wheel with 61% saturation and 30% lightness, placing it in the yellow segment of the spectrum. At 61% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. The lower lightness gives it weight and depth, lending gravity to any palette it enters.

In digital environments, Pacifika is rendered as rgb(111, 123, 30), where the green channel leads at 123, with red and blue channels close behind. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.

For print, Pacifika translates to a CMYK breakdown of 10C 0M 76Y 52K. A substantial black component (52%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Pacifika

CSS Variable

:root {
  --brand-primary: #6F7B1E;
  --brand-primary-rgb: 111, 123, 30;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#6F7B1E',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 10%
M: 0%
Y: 76%
K: 52%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(111, 123, 30)
rgba(111, 123, 30, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #6F7B1E?
#6F7B1E is Pacifika, a neutral dark color with RGB values of 111, 123, 30. It has a hue of 68°, 61% saturation, and 30% lightness in the HSL color space.
What is the RGB value of #6F7B1E?
The RGB color code for #6F7B1E is rgb(111, 123, 30). This means it contains 111 red, 123 green, and 30 blue in the RGB color model.
Is Pacifika a warm or cool color?
Pacifika (#6F7B1E) is a neutral color, sitting between warm and cool on the color wheel.
How do I use #6F7B1E in CSS?
You can use #6F7B1E in CSS with: background-color: #6F7B1E; or color: #6F7B1E; or as an RGB value: rgb(111, 123, 30). For print design, use CMYK: 10%, 0%, 76%, 52%.