Blue Ribbon is a
cool light color with the hex code #635BFF.
Also known as
"Stripe Purple"
by Stripe
.
This vibrant hue can be represented as RGB
99, 91, 255 in digital design or CMYK 61%, 64%, 0%, 0% for print applications.
Find matching Pantone color.
Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.
Blue Ribbon
#635BFF aka “Stripe Purple” by Stripe
Blue Ribbon color values
- HEX
- #635BFF
- RGB
- 99, 91, 255
- HSL
- 243°, 100%, 68%
- CMYK
- 61, 64, 0, 0
Shades & tints
Darker Lighter
About this color
Blue Ribbon sits at 243° on the color wheel with 100% saturation and 68% lightness, placing it in the blue segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.
In digital environments, Blue Ribbon is rendered as rgb(99, 91, 255), where the blue channel is highest at 255, producing a strongly blue character. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.
For print, Blue Ribbon translates to a CMYK breakdown of 61C 64M 0Y 0K. With almost no black ink (0%), this color is built almost entirely from process inks: 61% cyan, 64% magenta. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. In brand applications, this exact value is specified as Stripe Purple.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Blue Ribbon
CSS Variable
:root {
--brand-primary: #635BFF;
--brand-primary-rgb: 99, 91, 255;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#635BFF',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 61%
M: 64%
Y: 0%
K: 0%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(99, 91, 255)
rgba(99, 91, 255, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Brands using Blue Ribbon
1 brand uses this color in their identity
Brands using similar hue
24 brand s with colors near 243° on the color wheel
Frequently asked questions
What color is #635BFF?
#635BFF is Blue Ribbon, a cool light color with RGB values of 99, 91, 255. It has a hue of 243°, 100%
saturation, and 68% lightness in the HSL color
space.
What is the RGB value of #635BFF?
The RGB color code for #635BFF is rgb(99, 91, 255). This means it contains 99 red,
91 green, and 255 blue in the RGB color model.
Is Blue Ribbon a warm or cool color?
Blue Ribbon (#635BFF) is a cool color with a hue between 120-300° on the color wheel.
How do I use #635BFF in CSS?
You can use #635BFF in CSS with:
background-color: #635BFF; or color: #635BFF; or as an RGB value: rgb(99, 91, 255). For print design, use CMYK: 61%, 64%, 0%, 0%.