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Deep Purple

#5540BF

Deep Purple is a cool medium color with the hex code #5540BF. This moderately saturated hue can be represented as RGB 85, 64, 191 in digital design or CMYK 55%, 66%, 0%, 25% for print applications. Find matching Pantone color.

Deep Purple Color Values

HEX
#5540BF
RGB
85, 64, 191
HSL
250°, 50%, 50%
CMYK
55, 66, 0, 25

About this color

Deep Purple sits at 250° on the color wheel, placing it in the cool color family, typically conveying calm and professionalism. With 50% saturation and 50% lightness, this moderately saturated medium hue balances visibility with restraint.

In digital design, cool colors like Deep Purple work well for backgrounds, navigation, and establishing trust. Medium-toned colors offer versatility across both light and dark design themes.

When using Deep Purple in print, the CMYK breakdown of 55%, 66%, 0%, 25% ensures accurate color reproduction. This balanced CMYK profile should reproduce consistently across different printing methods.

How to use Deep Purple

CSS Variable

:root {
  --brand-primary: #5540BF;
  --brand-primary-rgb: 85, 64, 191;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#5540BF',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 55%
M: 66%
Y: 0%
K: 25%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(85, 64, 191)
rgba(85, 64, 191, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands Using the Same Hue

10 brand s with colors near 250° on the color wheel

Frequently Asked Questions

What color is #5540BF?
#5540BF is Deep Purple, a cool medium color with RGB values of 85, 64, 191. It has a hue of 250°, 50% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #5540BF?
The RGB color code for #5540BF is rgb(85, 64, 191). This means it contains 85 red, 64 green, and 191 blue in the RGB color model.
Is Deep Purple a warm or cool color?
Deep Purple (#5540BF) is a cool color with a hue between 120-300° on the color wheel.
How do I use #5540BF in CSS?
You can use #5540BF in CSS with: background-color: #5540BF; or color: #5540BF; or as an RGB value: rgb(85, 64, 191). For print design, use CMYK: 55%, 66%, 0%, 25%.