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Viridian

#498367

Viridian is a cool medium color with the hex code #498367. This muted hue can be represented as RGB 73, 131, 103 in digital design or CMYK 44%, 0%, 21%, 49% for print applications. Find matching Pantone color.

Viridian color values

HEX
#498367
RGB
73, 131, 103
HSL
151°, 28%, 40%
CMYK
44, 0, 21, 49

Shades & tints

Darker Lighter

About this color

Viridian sits at 151° on the color wheel with 28% saturation and 40% lightness, placing it in the cyan segment of the spectrum. Its restrained 28% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Viridian is rendered as rgb(73, 131, 103), where the green channel leads at 131, pulling the color toward the green-yellow axis. This muted, medium-toned character adapts well to supporting roles: borders, disabled states, secondary text, and structural UI elements.

For print, Viridian translates to a CMYK breakdown of 44C 0M 21Y 49K. With a moderate key (49%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Viridian

CSS Variable 

:root {
  --brand-primary: #498367;
  --brand-primary-rgb: 73, 131, 103;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#498367',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 44%
M: 0%
Y: 21%
K: 49%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(73, 131, 103)
rgba(73, 131, 103, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

15 brand s with colors near 151° on the color wheel

Chime logo
Chime
Hulu logo
Hulu
Naver logo
Naver
Slack logo
Slack

Frequently asked questions

What color is #498367?
#498367 is Viridian, a cool medium color with RGB values of 73, 131, 103. It has a hue of 151°, 28% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #498367?
The RGB color code for #498367 is rgb(73, 131, 103). This means it contains 73 red, 131 green, and 103 blue in the RGB color model.
Is Viridian a warm or cool color?
Viridian (#498367) is a cool color with a hue between 120-300° on the color wheel.
How do I use #498367 in CSS?
You can use #498367 in CSS with: background-color: #498367; or color: #498367; or as an RGB value: rgb(73, 131, 103). For print design, use CMYK: 44%, 0%, 21%, 49%.

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