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Bahama Blue

#306B9C

Bahama Blue is a cool medium color with the hex code #306B9C. This moderately saturated hue can be represented as RGB 48, 107, 156 in digital design or CMYK 69%, 31%, 0%, 39% for print applications. Find matching Pantone color.

Bahama Blue color values

HEX
#306B9C
RGB
48, 107, 156
HSL
207°, 53%, 40%
CMYK
69, 31, 0, 39

Shades & tints

Darker Lighter

About this color

Bahama Blue sits at 207° on the color wheel with 53% saturation and 40% lightness, placing it in the blue segment of the spectrum. The moderate 53% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Bahama Blue is rendered as rgb(48, 107, 156), where the blue channel is highest at 156, anchoring the color in the cool register. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.

For print, Bahama Blue translates to a CMYK breakdown of 69C 31M 0Y 39K. With a moderate key (39%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Bahama Blue

CSS Variable 

:root {
  --brand-primary: #306B9C;
  --brand-primary-rgb: 48, 107, 156;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#306B9C',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 69%
M: 31%
Y: 0%
K: 39%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(48, 107, 156)
rgba(48, 107, 156, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 207° on the color wheel

Cisco logo
Cisco
Pepsi logo
Pepsi
American Express logo
American Express
Dell logo
Dell

Frequently asked questions

What color is #306B9C?
#306B9C is Bahama Blue, a cool medium color with RGB values of 48, 107, 156. It has a hue of 207°, 53% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #306B9C?
The RGB color code for #306B9C is rgb(48, 107, 156). This means it contains 48 red, 107 green, and 156 blue in the RGB color model.
Is Bahama Blue a warm or cool color?
Bahama Blue (#306B9C) is a cool color with a hue between 120-300° on the color wheel.
How do I use #306B9C in CSS?
You can use #306B9C in CSS with: background-color: #306B9C; or color: #306B9C; or as an RGB value: rgb(48, 107, 156). For print design, use CMYK: 69%, 31%, 0%, 39%.

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