Yellow is a
warm medium color with the hex code #FFFC00.
Also known as
"Snapchat Yellow"
by Snapchat
.
This vibrant hue can be represented as RGB
255, 252, 0 in digital design or CMYK 0%, 1%, 100%, 0% for print applications.
Find matching Pantone color.
Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.
Yellow
#FFFC00 aka “Snapchat Yellow” by Snapchat
Yellow color values
- HEX
- #FFFC00
- RGB
- 255, 252, 0
- HSL
- 59°, 100%, 50%
- CMYK
- 0, 1, 100, 0
Shades & tints
Darker Lighter
About this color
Yellow sits at 59° on the color wheel with 100% saturation and 50% lightness, placing it in the orange-yellow segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.
In digital environments, Yellow is rendered as rgb(255, 252, 0), where the red channel dominates at 255, though the other channels keep the hue balanced. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.
For print, Yellow translates to a CMYK breakdown of 0C 1M 100Y 0K. With almost no black ink (0%), this color is built almost entirely from process inks: 100% yellow. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. In brand applications, this exact value is specified as Snapchat Yellow.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Yellow
CSS Variable
:root {
--brand-primary: #FFFC00;
--brand-primary-rgb: 255, 252, 0;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#FFFC00',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 0%
M: 1%
Y: 100%
K: 0%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(255, 252, 0)
rgba(255, 252, 0, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Brands using similar hue
24 brand s with colors near 59° on the color wheel
Frequently asked questions
What color is #FFFC00?
#FFFC00 is Yellow, a warm medium color with RGB values of 255, 252, 0. It has a hue of 59°, 100%
saturation, and 50% lightness in the HSL color
space.
What is the RGB value of #FFFC00?
The RGB color code for #FFFC00 is rgb(255, 252, 0). This means it contains 255 red,
252 green, and 0 blue in the RGB color model.
Is Yellow a warm or cool color?
Yellow (#FFFC00) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #FFFC00 in CSS?
You can use #FFFC00 in CSS with:
background-color: #FFFC00; or color: #FFFC00; or as an RGB value: rgb(255, 252, 0). For print design, use CMYK: 0%, 1%, 100%, 0%.