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Supernova

#FFCC00 aka “NatGeo Yellow” by National Geographic

Supernova is a warm medium color with the hex code #FFCC00. Also known as "NatGeo Yellow" by National Geographic . This vibrant hue can be represented as RGB 255, 204, 0 in digital design or CMYK 0%, 20%, 100%, 0% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Supernova color values

HEX
#FFCC00
RGB
255, 204, 0
HSL
48°, 100%, 50%
CMYK
0, 20, 100, 0

Shades & tints

Darker Lighter

About this color

Supernova sits at 48° on the color wheel with 100% saturation and 50% lightness, placing it in the orange-yellow segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Supernova is rendered as rgb(255, 204, 0), where the red channel dominates at 255, giving the color a clear red cast. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Supernova translates to a CMYK breakdown of 0C 20M 100Y 0K. With almost no black ink (0%), this color is built almost entirely from process inks: 20% magenta, 100% yellow. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. In brand applications, this exact value is specified as NatGeo Yellow.

Color harmonies

Complementary

Split-Complementary

How to use Supernova

CSS Variable 

:root {
  --brand-primary: #FFCC00;
  --brand-primary-rgb: 255, 204, 0;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#FFCC00',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 20%
Y: 100%
K: 0%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(255, 204, 0)
rgba(255, 204, 0, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Supernova

1 brand uses this color in their identity

National Geographic

Media • In-house NatGeo

Brands using similar hue

24 brand s with colors near 48° on the color wheel

Lamborghini logo
Lamborghini
Red Bull logo
Red Bull
Rivian logo
Rivian
Elastic logo
Elastic

Frequently asked questions

What color is #FFCC00?
#FFCC00 is Supernova, a warm medium color with RGB values of 255, 204, 0. It has a hue of 48°, 100% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #FFCC00?
The RGB color code for #FFCC00 is rgb(255, 204, 0). This means it contains 255 red, 204 green, and 0 blue in the RGB color model.
Is Supernova a warm or cool color?
Supernova (#FFCC00) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #FFCC00 in CSS?
You can use #FFCC00 in CSS with: background-color: #FFCC00; or color: #FFCC00; or as an RGB value: rgb(255, 204, 0). For print design, use CMYK: 0%, 20%, 100%, 0%.

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