Red

Q: How do I use #F40009 in CSS?

You can use #F40009 in CSS with: background-color: #F40009; or color: #F40009; or as an RGB value: rgb(244, 0, 9). For print design, use CMYK: 0%, 100%, 96%, 4%.

#F40009 aka “Coca-Cola Red” by Coca-Cola

Red is a warm medium color with the hex code #F40009. Also known as "Coca-Cola Red" by Coca-Cola . This vibrant hue can be represented as RGB 244, 0, 9 in digital design or CMYK 0%, 100%, 96%, 4% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Red color values

HEX: #F40009
RGB: 244, 0, 9
HSL: 358°, 100%, 48%
CMYK: 0, 100, 96, 4

Shades & tints

Darker Lighter

About this color

Red sits at 358° on the color wheel with 100% saturation and 48% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Red is rendered as rgb(244, 0, 9), where the red channel dominates at 244, creating a strongly red-skewed appearance. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Red translates to a CMYK breakdown of 0C 100M 96Y 4K. With almost no black ink (4%), this color is built almost entirely from process inks: 100% magenta, 96% yellow. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. In brand applications, this exact value is specified as Coca-Cola Red.

Color harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Red

CSS Variable

:root {
  --brand-primary: #F40009;
  --brand-primary-rgb: 244, 0, 9;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#F40009',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 100%
Y: 96%
K: 4%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(244, 0, 9)
rgba(244, 0, 9, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Red

1 brand uses this color in their identity

Coca-Cola

Food & Beverage • Frank Mason Robinson

Brands using similar hue

24 brand s with colors near 358° on the color wheel

Frequently asked questions

What color is #F40009?

#F40009 is Red, a warm medium color with RGB values of 244, 0, 9. It has a hue of 358°, 100% saturation, and 48% lightness in the HSL color space.

What is the RGB value of #F40009?

The RGB color code for #F40009 is rgb(244, 0, 9). This means it contains 244 red, 0 green, and 9 blue in the RGB color model.

Is Red a warm or cool color?

Red (#F40009) is a warm color with a hue between 0-60° or 300-360° on the color wheel.

How do I use #F40009 in CSS?

You can use #F40009 in CSS with: background-color: #F40009; or color: #F40009; or as an RGB value: rgb(244, 0, 9). For print design, use CMYK: 0%, 100%, 96%, 4%.

Red