Wild Watermelon is a
warm light color with the hex code #EB4768.
This vibrant hue can be represented as RGB
235, 71, 104 in digital design or CMYK 0%, 70%, 56%, 8% for print applications.
Find matching Pantone color.
Wild Watermelon
#EB4768
Wild Watermelon color values
- HEX
- #EB4768
- RGB
- 235, 71, 104
- HSL
- 348°, 80%, 60%
- CMYK
- 0, 70, 56, 8
Shades & tints
Darker Lighter
About this color
Wild Watermelon sits at 348° on the color wheel with 80% saturation and 60% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 80%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.
In digital environments, Wild Watermelon is rendered as rgb(235, 71, 104), where the red channel dominates at 235, creating a strongly red-skewed appearance. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.
For print, Wild Watermelon translates to a CMYK breakdown of 0C 70M 56Y 8K. The low-to-moderate black value (8%) means the color's character in print comes primarily from its magenta ink content (70%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Wild Watermelon
CSS Variable
:root {
--brand-primary: #EB4768;
--brand-primary-rgb: 235, 71, 104;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#EB4768',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 0%
M: 70%
Y: 56%
K: 8%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(235, 71, 104)
rgba(235, 71, 104, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #EB4768?
#EB4768 is Wild Watermelon, a warm light color with RGB values of 235, 71, 104. It has a hue of 348°, 80%
saturation, and 60% lightness in the HSL color
space.
What is the RGB value of #EB4768?
The RGB color code for #EB4768 is rgb(235, 71, 104). This means it contains 235 red,
71 green, and 104 blue in the RGB color model.
Is Wild Watermelon a warm or cool color?
Wild Watermelon (#EB4768) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #EB4768 in CSS?
You can use #EB4768 in CSS with:
background-color: #EB4768; or color: #EB4768; or as an RGB value: rgb(235, 71, 104). For print design, use CMYK: 0%, 70%, 56%, 8%.