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Amaranth

#E8174B

Amaranth is a warm medium color with the hex code #E8174B. This vibrant hue can be represented as RGB 232, 23, 75 in digital design or CMYK 0%, 90%, 68%, 9% for print applications. Find matching Pantone color.

Amaranth color values

HEX
#E8174B
RGB
232, 23, 75
HSL
345°, 82%, 50%
CMYK
0, 90, 68, 9

About this color

Amaranth sits at 345° on the color wheel with 82% saturation and 50% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 82%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Amaranth is rendered as rgb(232, 23, 75), where the red channel dominates at 232, creating a strongly red-skewed appearance. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Amaranth translates to a CMYK breakdown of 0C 90M 68Y 9K. The low-to-moderate black value (9%) means the color's character in print comes primarily from its magenta ink content (90%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Amaranth

CSS Variable

:root {
  --brand-primary: #E8174B;
  --brand-primary-rgb: 232, 23, 75;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#E8174B',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 90%
Y: 68%
K: 9%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(232, 23, 75)
rgba(232, 23, 75, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #E8174B?
#E8174B is Amaranth, a warm medium color with RGB values of 232, 23, 75. It has a hue of 345°, 82% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #E8174B?
The RGB color code for #E8174B is rgb(232, 23, 75). This means it contains 232 red, 23 green, and 75 blue in the RGB color model.
Is Amaranth a warm or cool color?
Amaranth (#E8174B) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #E8174B in CSS?
You can use #E8174B in CSS with: background-color: #E8174B; or color: #E8174B; or as an RGB value: rgb(232, 23, 75). For print design, use CMYK: 0%, 90%, 68%, 9%.