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Cranberry

#DA587D

Cranberry is a warm light color with the hex code #DA587D. This vibrant hue can be represented as RGB 218, 88, 125 in digital design or CMYK 0%, 60%, 43%, 15% for print applications. Find matching Pantone color.

Cranberry color values

HEX
#DA587D
RGB
218, 88, 125
HSL
343°, 64%, 60%
CMYK
0, 60, 43, 15

About this color

Cranberry sits at 343° on the color wheel with 64% saturation and 60% lightness, placing it in the magenta-red segment of the spectrum. At 64% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, Cranberry is rendered as rgb(218, 88, 125), where the red channel dominates at 218, creating a strongly red-skewed appearance. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Cranberry translates to a CMYK breakdown of 0C 60M 43Y 15K. The low-to-moderate black value (15%) means the color's character in print comes primarily from its magenta ink content (60%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Cranberry

CSS Variable

:root {
  --brand-primary: #DA587D;
  --brand-primary-rgb: 218, 88, 125;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#DA587D',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 60%
Y: 43%
K: 15%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(218, 88, 125)
rgba(218, 88, 125, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #DA587D?
#DA587D is Cranberry, a warm light color with RGB values of 218, 88, 125. It has a hue of 343°, 64% saturation, and 60% lightness in the HSL color space.
What is the RGB value of #DA587D?
The RGB color code for #DA587D is rgb(218, 88, 125). This means it contains 218 red, 88 green, and 125 blue in the RGB color model.
Is Cranberry a warm or cool color?
Cranberry (#DA587D) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #DA587D in CSS?
You can use #DA587D in CSS with: background-color: #DA587D; or color: #DA587D; or as an RGB value: rgb(218, 88, 125). For print design, use CMYK: 0%, 60%, 43%, 15%.