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Cerise

#DA1884 aka “Dunkin' Pink” by Dunkin'

Cerise is a warm medium color with the hex code #DA1884. Also known as "Dunkin' Pink" by Dunkin' . This vibrant hue can be represented as RGB 218, 24, 132 in digital design or CMYK 0%, 89%, 39%, 15% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Cerise color values

HEX
#DA1884
RGB
218, 24, 132
HSL
327°, 80%, 47%
CMYK
0, 89, 39, 15

About this color

Cerise sits at 327° on the color wheel with 80% saturation and 47% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 80%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Cerise is rendered as rgb(218, 24, 132), where the red channel dominates at 218, creating a strongly red-skewed appearance. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Cerise translates to a CMYK breakdown of 0C 89M 39Y 15K. The low-to-moderate black value (15%) means the color's character in print comes primarily from its magenta ink content (89%), with black serving as a supporting shadow tone. In brand applications, this exact value is specified as Dunkin' Pink.

How to use Cerise

CSS Variable

:root {
  --brand-primary: #DA1884;
  --brand-primary-rgb: 218, 24, 132;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#DA1884',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 89%
Y: 39%
K: 15%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(218, 24, 132)
rgba(218, 24, 132, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Cerise

1 brand uses this color in their identity

Frequently asked questions

What color is #DA1884?
#DA1884 is Cerise, a warm medium color with RGB values of 218, 24, 132. It has a hue of 327°, 80% saturation, and 47% lightness in the HSL color space.
What is the RGB value of #DA1884?
The RGB color code for #DA1884 is rgb(218, 24, 132). This means it contains 218 red, 24 green, and 132 blue in the RGB color model.
Is Cerise a warm or cool color?
Cerise (#DA1884) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #DA1884 in CSS?
You can use #DA1884 in CSS with: background-color: #DA1884; or color: #DA1884; or as an RGB value: rgb(218, 24, 132). For print design, use CMYK: 0%, 89%, 39%, 15%.