Crimson

Q: How do I use #D50032 in CSS?

You can use #D50032 in CSS with: background-color: #D50032; or color: #D50032; or as an RGB value: rgb(213, 0, 50). For print design, use CMYK: 0%, 100%, 77%, 16%.

#D50032 aka “Cartier Red” by Cartier

Crimson is a warm medium color with the hex code #D50032. Also known as "Cartier Red" by Cartier . This vibrant hue can be represented as RGB 213, 0, 50 in digital design or CMYK 0%, 100%, 77%, 16% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Crimson color values

HEX: #D50032
RGB: 213, 0, 50
HSL: 346°, 100%, 42%
CMYK: 0, 100, 77, 16

Shades & tints

Darker Lighter

About this color

Crimson sits at 346° on the color wheel with 100% saturation and 42% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Crimson is rendered as rgb(213, 0, 50), where the red channel dominates at 213, creating a strongly red-skewed appearance. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Crimson translates to a CMYK breakdown of 0C 100M 77Y 16K. The low-to-moderate black value (16%) means the color's character in print comes primarily from its magenta ink content (100%), with black serving as a supporting shadow tone. In brand applications, this exact value is specified as Cartier Red.

Color harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Crimson

CSS Variable

:root {
  --brand-primary: #D50032;
  --brand-primary-rgb: 213, 0, 50;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#D50032',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 100%
Y: 77%
K: 16%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(213, 0, 50)
rgba(213, 0, 50, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Crimson

1 brand uses this color in their identity

Cartier

Luxury • In-house Cartier

Brands using similar hue

24 brand s with colors near 346° on the color wheel

Frequently asked questions

What color is #D50032?

#D50032 is Crimson, a warm medium color with RGB values of 213, 0, 50. It has a hue of 346°, 100% saturation, and 42% lightness in the HSL color space.

What is the RGB value of #D50032?

The RGB color code for #D50032 is rgb(213, 0, 50). This means it contains 213 red, 0 green, and 50 blue in the RGB color model.

Is Crimson a warm or cool color?

Crimson (#D50032) is a warm color with a hue between 0-60° or 300-360° on the color wheel.

How do I use #D50032 in CSS?

You can use #D50032 in CSS with: background-color: #D50032; or color: #D50032; or as an RGB value: rgb(213, 0, 50). For print design, use CMYK: 0%, 100%, 77%, 16%.