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Periwinkle

#D0CCFF

Periwinkle is a cool light color with the hex code #D0CCFF. This vibrant hue can be represented as RGB 208, 204, 255 in digital design or CMYK 18%, 20%, 0%, 0% for print applications. Find matching Pantone color.

Periwinkle color values

HEX
#D0CCFF
RGB
208, 204, 255
HSL
245°, 100%, 90%
CMYK
18, 20, 0, 0

About this color

Periwinkle sits at 245° on the color wheel with 100% saturation and 90% lightness, placing it in the blue segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The elevated lightness keeps it airy and open, well-suited to large surface areas without visual weight.

In digital environments, Periwinkle is rendered as rgb(208, 204, 255), where the blue channel is highest at 255, anchoring the color in the cool register. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Periwinkle translates to a CMYK breakdown of 18C 20M 0Y 0K. With almost no black ink (0%), this color is built almost entirely from process inks: 18% cyan, 20% magenta. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Periwinkle

CSS Variable

:root {
  --brand-primary: #D0CCFF;
  --brand-primary-rgb: 208, 204, 255;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#D0CCFF',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 18%
M: 20%
Y: 0%
K: 0%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(208, 204, 255)
rgba(208, 204, 255, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #D0CCFF?
#D0CCFF is Periwinkle, a cool light color with RGB values of 208, 204, 255. It has a hue of 245°, 100% saturation, and 90% lightness in the HSL color space.
What is the RGB value of #D0CCFF?
The RGB color code for #D0CCFF is rgb(208, 204, 255). This means it contains 208 red, 204 green, and 255 blue in the RGB color model.
Is Periwinkle a warm or cool color?
Periwinkle (#D0CCFF) is a cool color with a hue between 120-300° on the color wheel.
How do I use #D0CCFF in CSS?
You can use #D0CCFF in CSS with: background-color: #D0CCFF; or color: #D0CCFF; or as an RGB value: rgb(208, 204, 255). For print design, use CMYK: 18%, 20%, 0%, 0%.