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Shocking Pink

#CC00A7

Shocking Pink is a warm medium color with the hex code #CC00A7. This vibrant hue can be represented as RGB 204, 0, 167 in digital design or CMYK 0%, 100%, 18%, 20% for print applications. Find matching Pantone color.

Shocking Pink color values

HEX
#CC00A7
RGB
204, 0, 167
HSL
311°, 100%, 40%
CMYK
0, 100, 18, 20

Shades & tints

Darker Lighter

About this color

Shocking Pink sits at 311° on the color wheel with 100% saturation and 40% lightness, placing it in the violet-magenta segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Shocking Pink is rendered as rgb(204, 0, 167), where the red channel dominates at 204, giving the color a clear red cast. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Shocking Pink translates to a CMYK breakdown of 0C 100M 18Y 20K. The low-to-moderate black value (20%) means the color's character in print comes primarily from its magenta ink content (100%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Shocking Pink

CSS Variable 

:root {
  --brand-primary: #CC00A7;
  --brand-primary-rgb: 204, 0, 167;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#CC00A7',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 100%
Y: 18%
K: 20%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(204, 0, 167)
rgba(204, 0, 167, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

2 brand s with colors near 311° on the color wheel

Dunkin' logo
Dunkin'
Elastic logo
Elastic

Frequently asked questions

What color is #CC00A7?
#CC00A7 is Shocking Pink, a warm medium color with RGB values of 204, 0, 167. It has a hue of 311°, 100% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #CC00A7?
The RGB color code for #CC00A7 is rgb(204, 0, 167). This means it contains 204 red, 0 green, and 167 blue in the RGB color model.
Is Shocking Pink a warm or cool color?
Shocking Pink (#CC00A7) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #CC00A7 in CSS?
You can use #CC00A7 in CSS with: background-color: #CC00A7; or color: #CC00A7; or as an RGB value: rgb(204, 0, 167). For print design, use CMYK: 0%, 100%, 18%, 20%.

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