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Cardinal

#C3002F aka “Vans Red” by Vans

Cardinal is a warm dark color with the hex code #C3002F. Also known as "Vans Red" by Vans . This vibrant hue can be represented as RGB 195, 0, 47 in digital design or CMYK 0%, 100%, 76%, 24% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Cardinal color values

HEX
#C3002F
RGB
195, 0, 47
HSL
346°, 100%, 38%
CMYK
0, 100, 76, 24

Shades & tints

Darker Lighter

About this color

Cardinal sits at 346° on the color wheel with 100% saturation and 38% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Cardinal is rendered as rgb(195, 0, 47), where the red channel dominates at 195, creating a strongly red-skewed appearance. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.

For print, Cardinal translates to a CMYK breakdown of 0C 100M 76Y 24K. The low-to-moderate black value (24%) means the color's character in print comes primarily from its magenta ink content (100%), with black serving as a supporting shadow tone. In brand applications, this exact value is specified as Vans Red.

Color harmonies

Complementary

Split-Complementary

How to use Cardinal

CSS Variable 

:root {
  --brand-primary: #C3002F;
  --brand-primary-rgb: 195, 0, 47;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#C3002F',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 100%
Y: 76%
K: 24%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(195, 0, 47)
rgba(195, 0, 47, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Cardinal

1 brand uses this color in their identity

Vans

Fashion • In-house Vans

Brands using similar hue

24 brand s with colors near 346° on the color wheel

Cartier logo
Cartier
Bugatti logo
Bugatti
Red Bull logo
Red Bull
TikTok logo
TikTok

Frequently asked questions

What color is #C3002F?
#C3002F is Cardinal, a warm dark color with RGB values of 195, 0, 47. It has a hue of 346°, 100% saturation, and 38% lightness in the HSL color space.
What is the RGB value of #C3002F?
The RGB color code for #C3002F is rgb(195, 0, 47). This means it contains 195 red, 0 green, and 47 blue in the RGB color model.
Is Cardinal a warm or cool color?
Cardinal (#C3002F) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #C3002F in CSS?
You can use #C3002F in CSS with: background-color: #C3002F; or color: #C3002F; or as an RGB value: rgb(195, 0, 47). For print design, use CMYK: 0%, 100%, 76%, 24%.

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