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Plum

#BE6AA5

Plum is a warm medium color with the hex code #BE6AA5. This moderately saturated hue can be represented as RGB 190, 106, 165 in digital design or CMYK 0%, 44%, 13%, 25% for print applications. Find matching Pantone color.

Plum Color Values

HEX
#BE6AA5
RGB
190, 106, 165
HSL
318°, 39%, 58%
CMYK
0, 44, 13, 25

Shades & Tints

Darker Lighter

About this color

Plum sits at 318° on the color wheel, placing it in the warm color family, often associated with energy and warmth. With 39% saturation and 58% lightness, this moderately saturated medium hue balances visibility with restraint.

In digital design, warm colors like Plum work well for calls-to-action, accent elements, and creating urgency. Medium-toned colors offer versatility across both light and dark design themes.

When using Plum in print, the CMYK breakdown of 0%, 44%, 13%, 25% ensures accurate color reproduction. This balanced CMYK profile should reproduce consistently across different printing methods.

Color Harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Plum

CSS Variable 

:root {
  --brand-primary: #BE6AA5;
  --brand-primary-rgb: 190, 106, 165;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#BE6AA5',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 44%
Y: 13%
K: 25%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(190, 106, 165)
rgba(190, 106, 165, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands Using the Same Hue

1 brand with colors near 318° on the color wheel

Slack logo
Slack

Frequently Asked Questions

What color is #BE6AA5?
#BE6AA5 is Plum, a warm medium color with RGB values of 190, 106, 165. It has a hue of 318°, 39% saturation, and 58% lightness in the HSL color space.
What is the RGB value of #BE6AA5?
The RGB color code for #BE6AA5 is rgb(190, 106, 165). This means it contains 190 red, 106 green, and 165 blue in the RGB color model.
Is Plum a warm or cool color?
Plum (#BE6AA5) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #BE6AA5 in CSS?
You can use #BE6AA5 in CSS with: background-color: #BE6AA5; or color: #BE6AA5; or as an RGB value: rgb(190, 106, 165). For print design, use CMYK: 0%, 44%, 13%, 25%.

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