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Deep Magenta

#BD28D7

Deep Magenta is a cool medium color with the hex code #BD28D7. This vibrant hue can be represented as RGB 189, 40, 215 in digital design or CMYK 12%, 81%, 0%, 16% for print applications. Find matching Pantone color.

Deep Magenta Color Values

HEX
#BD28D7
RGB
189, 40, 215
HSL
291°, 69%, 50%
CMYK
12, 81, 0, 16

About this color

Deep Magenta sits at 291° on the color wheel, placing it in the cool color family, typically conveying calm and professionalism. With 69% saturation and 50% lightness, this vibrant medium hue balances visibility with restraint.

In digital design, cool colors like Deep Magenta work well for backgrounds, navigation, and establishing trust. Medium-toned colors offer versatility across both light and dark design themes.

When using Deep Magenta in print, the CMYK breakdown of 12%, 81%, 0%, 16% ensures accurate color reproduction. The bright CMYK values indicate this color relies on pure inks rather than black, maintaining vibrancy in print.

How to use Deep Magenta

CSS Variable

:root {
  --brand-primary: #BD28D7;
  --brand-primary-rgb: 189, 40, 215;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#BD28D7',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 12%
M: 81%
Y: 0%
K: 16%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(189, 40, 215)
rgba(189, 40, 215, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands Using the Same Hue

3 brand s with colors near 291° on the color wheel

Frequently Asked Questions

What color is #BD28D7?
#BD28D7 is Deep Magenta, a cool medium color with RGB values of 189, 40, 215. It has a hue of 291°, 69% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #BD28D7?
The RGB color code for #BD28D7 is rgb(189, 40, 215). This means it contains 189 red, 40 green, and 215 blue in the RGB color model.
Is Deep Magenta a warm or cool color?
Deep Magenta (#BD28D7) is a cool color with a hue between 120-300° on the color wheel.
How do I use #BD28D7 in CSS?
You can use #BD28D7 in CSS with: background-color: #BD28D7; or color: #BD28D7; or as an RGB value: rgb(189, 40, 215). For print design, use CMYK: 12%, 81%, 0%, 16%.