East Side is a
cool light color with the hex code #B498CD.
This moderately saturated hue can be represented as RGB
180, 152, 205 in digital design or CMYK 12%, 26%, 0%, 20% for print applications.
Find matching Pantone color.
East Side
#B498CD
East Side color values
- HEX
- #B498CD
- RGB
- 180, 152, 205
- HSL
- 272°, 35%, 70%
- CMYK
- 12, 26, 0, 20
Shades & tints
Darker Lighter
About this color
East Side sits at 272° on the color wheel with 35% saturation and 70% lightness, placing it in the blue-violet segment of the spectrum. The moderate 35% saturation gives it enough color presence to register clearly without competing for dominance in a composition. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.
In digital environments, East Side is rendered as rgb(180, 152, 205), where the blue channel is highest at 205, though it sits close to the other channels. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.
For print, East Side translates to a CMYK breakdown of 12C 26M 0Y 20K. The low-to-moderate black value (20%) means the color's character in print comes primarily from its magenta ink content (26%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use East Side
CSS Variable
:root {
--brand-primary: #B498CD;
--brand-primary-rgb: 180, 152, 205;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#B498CD',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 12%
M: 26%
Y: 0%
K: 20%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(180, 152, 205)
rgba(180, 152, 205, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #B498CD?
#B498CD is East Side, a cool light color with RGB values of 180, 152, 205. It has a hue of 272°, 35%
saturation, and 70% lightness in the HSL color
space.
What is the RGB value of #B498CD?
The RGB color code for #B498CD is rgb(180, 152, 205). This means it contains 180 red,
152 green, and 205 blue in the RGB color model.
Is East Side a warm or cool color?
East Side (#B498CD) is a cool color with a hue between 120-300° on the color wheel.
How do I use #B498CD in CSS?
You can use #B498CD in CSS with:
background-color: #B498CD; or color: #B498CD; or as an RGB value: rgb(180, 152, 205). For print design, use CMYK: 12%, 26%, 0%, 20%.