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Medium Red Violet

#B44B9D

Medium Red Violet is a warm medium color with the hex code #B44B9D. This moderately saturated hue can be represented as RGB 180, 75, 157 in digital design or CMYK 0%, 58%, 13%, 29% for print applications. Find matching Pantone color.

Medium Red Violet color values

HEX
#B44B9D
RGB
180, 75, 157
HSL
313°, 41%, 50%
CMYK
0, 58, 13, 29

Shades & tints

Darker Lighter

About this color

Medium Red Violet sits at 313° on the color wheel with 41% saturation and 50% lightness, placing it in the violet-magenta segment of the spectrum. The moderate 41% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Medium Red Violet is rendered as rgb(180, 75, 157), where the red channel dominates at 180, though the other channels keep the hue balanced. This warm mid-tone carries enough energy to serve as an accent without the intensity of a highly saturated warm color.

For print, Medium Red Violet translates to a CMYK breakdown of 0C 58M 13Y 29K. With a moderate key (29%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Medium Red Violet

CSS Variable 

:root {
  --brand-primary: #B44B9D;
  --brand-primary-rgb: 180, 75, 157;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#B44B9D',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 58%
Y: 13%
K: 29%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(180, 75, 157)
rgba(180, 75, 157, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

2 brand s with colors near 313° on the color wheel

Dunkin' logo
Dunkin'
Elastic logo
Elastic

Frequently asked questions

What color is #B44B9D?
#B44B9D is Medium Red Violet, a warm medium color with RGB values of 180, 75, 157. It has a hue of 313°, 41% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #B44B9D?
The RGB color code for #B44B9D is rgb(180, 75, 157). This means it contains 180 red, 75 green, and 157 blue in the RGB color model.
Is Medium Red Violet a warm or cool color?
Medium Red Violet (#B44B9D) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #B44B9D in CSS?
You can use #B44B9D in CSS with: background-color: #B44B9D; or color: #B44B9D; or as an RGB value: rgb(180, 75, 157). For print design, use CMYK: 0%, 58%, 13%, 29%.

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