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London Hue

#B39FC6

London Hue is a cool light color with the hex code #B39FC6. This muted hue can be represented as RGB 179, 159, 198 in digital design or CMYK 10%, 20%, 0%, 22% for print applications. Find matching Pantone color.

London Hue color values

HEX
#B39FC6
RGB
179, 159, 198
HSL
271°, 25%, 70%
CMYK
10, 20, 0, 22

Shades & tints

Darker Lighter

About this color

London Hue sits at 271° on the color wheel with 25% saturation and 70% lightness, placing it in the blue-violet segment of the spectrum. Its restrained 25% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, London Hue is rendered as rgb(179, 159, 198), where the blue channel is highest at 198, though it sits close to the other channels. Muted saturation at high lightness is a classic formula for soft background fills, placeholder states, and secondary surface colors in light-mode interfaces.

For print, London Hue translates to a CMYK breakdown of 10C 20M 0Y 22K. The low-to-moderate black value (22%) means the color's character in print comes primarily from its magenta ink content (20%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use London Hue

CSS Variable 

:root {
  --brand-primary: #B39FC6;
  --brand-primary-rgb: 179, 159, 198;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#B39FC6',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 10%
M: 20%
Y: 0%
K: 22%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(179, 159, 198)
rgba(179, 159, 198, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

9 brand s with colors near 271° on the color wheel

Datadog logo
Datadog
Deezer logo
Deezer
Canva logo
Canva
Figma logo
Figma

Frequently asked questions

What color is #B39FC6?
#B39FC6 is London Hue, a cool light color with RGB values of 179, 159, 198. It has a hue of 271°, 25% saturation, and 70% lightness in the HSL color space.
What is the RGB value of #B39FC6?
The RGB color code for #B39FC6 is rgb(179, 159, 198). This means it contains 179 red, 159 green, and 198 blue in the RGB color model.
Is London Hue a warm or cool color?
London Hue (#B39FC6) is a cool color with a hue between 120-300° on the color wheel.
How do I use #B39FC6 in CSS?
You can use #B39FC6 in CSS with: background-color: #B39FC6; or color: #B39FC6; or as an RGB value: rgb(179, 159, 198). For print design, use CMYK: 10%, 20%, 0%, 22%.

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