Wisteria

Q: How do I use #AE77BB in CSS?

You can use #AE77BB in CSS with: background-color: #AE77BB; or color: #AE77BB; or as an RGB value: rgb(174, 119, 187). For print design, use CMYK: 7%, 36%, 0%, 27%.

#AE77BB

Wisteria is a cool light color with the hex code #AE77BB. This moderately saturated hue can be represented as RGB 174, 119, 187 in digital design or CMYK 7%, 36%, 0%, 27% for print applications. Find matching Pantone color.

Wisteria color values

HEX: #AE77BB
RGB: 174, 119, 187
HSL: 289°, 33%, 60%
CMYK: 7, 36, 0, 27

Shades & tints

Darker Lighter

About this color

Wisteria sits at 289° on the color wheel with 33% saturation and 60% lightness, placing it in the violet-magenta segment of the spectrum. The moderate 33% saturation gives it enough color presence to register clearly without competing for dominance in a composition. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, Wisteria is rendered as rgb(174, 119, 187), where the blue channel is highest at 187, though it sits close to the other channels. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.

For print, Wisteria translates to a CMYK breakdown of 7C 36M 0Y 27K. With a moderate key (27%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Wisteria

CSS Variable

:root {
  --brand-primary: #AE77BB;
  --brand-primary-rgb: 174, 119, 187;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#AE77BB',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 7%
M: 36%
Y: 0%
K: 27%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(174, 119, 187)
rgba(174, 119, 187, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

8 brand s with colors near 289° on the color wheel

Frequently asked questions

What color is #AE77BB?

#AE77BB is Wisteria, a cool light color with RGB values of 174, 119, 187. It has a hue of 289°, 33% saturation, and 60% lightness in the HSL color space.

What is the RGB value of #AE77BB?

The RGB color code for #AE77BB is rgb(174, 119, 187). This means it contains 174 red, 119 green, and 187 blue in the RGB color model.

Is Wisteria a warm or cool color?

Wisteria (#AE77BB) is a cool color with a hue between 120-300° on the color wheel.

How do I use #AE77BB in CSS?

You can use #AE77BB in CSS with: background-color: #AE77BB; or color: #AE77BB; or as an RGB value: rgb(174, 119, 187). For print design, use CMYK: 7%, 36%, 0%, 27%.