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Electric Purple

#AD37FB

Electric Purple is a cool light color with the hex code #AD37FB. This vibrant hue can be represented as RGB 173, 55, 251 in digital design or CMYK 31%, 78%, 0%, 2% for print applications. Find matching Pantone color.

Electric Purple Color Values

HEX
#AD37FB
RGB
173, 55, 251
HSL
276°, 96%, 60%
CMYK
31, 78, 0, 2

About this color

Electric Purple sits at 276° on the color wheel, placing it in the cool color family, typically conveying calm and professionalism. With 96% saturation and 60% lightness, this vibrant light hue creates strong visual impact and draws attention.

In digital design, cool colors like Electric Purple work well for backgrounds, navigation, and establishing trust. Light colors are ideal for backgrounds and creating breathing room in layouts.

When using Electric Purple in print, the CMYK breakdown of 31%, 78%, 0%, 2% ensures accurate color reproduction. The bright CMYK values indicate this color relies on pure inks rather than black, maintaining vibrancy in print.

How to use Electric Purple

CSS Variable

:root {
  --brand-primary: #AD37FB;
  --brand-primary-rgb: 173, 55, 251;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#AD37FB',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 31%
M: 78%
Y: 0%
K: 2%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(173, 55, 251)
rgba(173, 55, 251, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands Using the Same Hue

4 brand s with colors near 276° on the color wheel

Frequently Asked Questions

What color is #AD37FB?
#AD37FB is Electric Purple, a cool light color with RGB values of 173, 55, 251. It has a hue of 276°, 96% saturation, and 60% lightness in the HSL color space.
What is the RGB value of #AD37FB?
The RGB color code for #AD37FB is rgb(173, 55, 251). This means it contains 173 red, 55 green, and 251 blue in the RGB color model.
Is Electric Purple a warm or cool color?
Electric Purple (#AD37FB) is a cool color with a hue between 120-300° on the color wheel.
How do I use #AD37FB in CSS?
You can use #AD37FB in CSS with: background-color: #AD37FB; or color: #AD37FB; or as an RGB value: rgb(173, 55, 251). For print design, use CMYK: 31%, 78%, 0%, 2%.