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East Side

#AB8FD6

East Side is a cool light color with the hex code #AB8FD6. This moderately saturated hue can be represented as RGB 171, 143, 214 in digital design or CMYK 20%, 33%, 0%, 16% for print applications. Find matching Pantone color.

East Side color values

HEX
#AB8FD6
RGB
171, 143, 214
HSL
264°, 46%, 70%
CMYK
20, 33, 0, 16

Shades & tints

Darker Lighter

About this color

East Side sits at 264° on the color wheel with 46% saturation and 70% lightness, placing it in the blue-violet segment of the spectrum. The moderate 46% saturation gives it enough color presence to register clearly without competing for dominance in a composition. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, East Side is rendered as rgb(171, 143, 214), where the blue channel is highest at 214, anchoring the color in the cool register. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.

For print, East Side translates to a CMYK breakdown of 20C 33M 0Y 16K. The low-to-moderate black value (16%) means the color's character in print comes primarily from its magenta ink content (33%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use East Side

CSS Variable 

:root {
  --brand-primary: #AB8FD6;
  --brand-primary-rgb: 171, 143, 214;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#AB8FD6',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 20%
M: 33%
Y: 0%
K: 16%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(171, 143, 214)
rgba(171, 143, 214, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

11 brand s with colors near 264° on the color wheel

Patagonia logo
Patagonia
Twitch logo
Twitch
Canva logo
Canva
Figma logo
Figma

Frequently asked questions

What color is #AB8FD6?
#AB8FD6 is East Side, a cool light color with RGB values of 171, 143, 214. It has a hue of 264°, 46% saturation, and 70% lightness in the HSL color space.
What is the RGB value of #AB8FD6?
The RGB color code for #AB8FD6 is rgb(171, 143, 214). This means it contains 171 red, 143 green, and 214 blue in the RGB color model.
Is East Side a warm or cool color?
East Side (#AB8FD6) is a cool color with a hue between 120-300° on the color wheel.
How do I use #AB8FD6 in CSS?
You can use #AB8FD6 in CSS with: background-color: #AB8FD6; or color: #AB8FD6; or as an RGB value: rgb(171, 143, 214). For print design, use CMYK: 20%, 33%, 0%, 16%.

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