Skip to main content

Rouge

#9B316B

Rouge is a warm medium color with the hex code #9B316B. This moderately saturated hue can be represented as RGB 155, 49, 107 in digital design or CMYK 0%, 68%, 31%, 39% for print applications. Find matching Pantone color.

Rouge color values

HEX
#9B316B
RGB
155, 49, 107
HSL
327°, 52%, 40%
CMYK
0, 68, 31, 39

About this color

Rouge sits at 327° on the color wheel with 52% saturation and 40% lightness, placing it in the magenta-red segment of the spectrum. The moderate 52% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Rouge is rendered as rgb(155, 49, 107), where the red channel dominates at 155, giving the color a clear red cast. This warm mid-tone carries enough energy to serve as an accent without the intensity of a highly saturated warm color.

For print, Rouge translates to a CMYK breakdown of 0C 68M 31Y 39K. With a moderate key (39%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Rouge

CSS Variable

:root {
  --brand-primary: #9B316B;
  --brand-primary-rgb: 155, 49, 107;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#9B316B',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 68%
Y: 31%
K: 39%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(155, 49, 107)
rgba(155, 49, 107, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #9B316B?
#9B316B is Rouge, a warm medium color with RGB values of 155, 49, 107. It has a hue of 327°, 52% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #9B316B?
The RGB color code for #9B316B is rgb(155, 49, 107). This means it contains 155 red, 49 green, and 107 blue in the RGB color model.
Is Rouge a warm or cool color?
Rouge (#9B316B) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #9B316B in CSS?
You can use #9B316B in CSS with: background-color: #9B316B; or color: #9B316B; or as an RGB value: rgb(155, 49, 107). For print design, use CMYK: 0%, 68%, 31%, 39%.