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Deep Magenta

#8A05BE aka “Nubank Purple” by Nubank

Deep Magenta is a cool dark color with the hex code #8A05BE. Also known as "Nubank Purple" by Nubank . This vibrant hue can be represented as RGB 138, 5, 190 in digital design or CMYK 27%, 97%, 0%, 25% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Deep Magenta Color Values

HEX
#8A05BE
RGB
138, 5, 190
HSL
283°, 95%, 38%
CMYK
27, 97, 0, 25

Shades & Tints

Darker Lighter

About this color

Deep Magenta sits at 283° on the color wheel, placing it in the cool color family, typically conveying calm and professionalism. With 95% saturation and 38% lightness, this vibrant dark hue conveys richness and intensity.

In digital design, cool colors like Deep Magenta work well for backgrounds, navigation, and establishing trust. Dark colors provide excellent contrast for text overlays and premium brand aesthetics.

When using Deep Magenta in print, the CMYK breakdown of 27%, 97%, 0%, 25% ensures accurate color reproduction. This balanced CMYK profile should reproduce consistently across different printing methods.

Color Harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Deep Magenta

CSS Variable 

:root {
  --brand-primary: #8A05BE;
  --brand-primary-rgb: 138, 5, 190;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#8A05BE',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 27%
M: 97%
Y: 0%
K: 25%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(138, 5, 190)
rgba(138, 5, 190, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Deep Magenta

1 brand uses this color in their identity

Nubank

Finance • In-house Nubank

Brands Using the Same Hue

3 brand s with colors near 283° on the color wheel

Deezer logo
Deezer
Figma logo
Figma
Twitch logo
Twitch

Frequently Asked Questions

What color is #8A05BE?
#8A05BE is Deep Magenta, a cool dark color with RGB values of 138, 5, 190. It has a hue of 283°, 95% saturation, and 38% lightness in the HSL color space.
What is the RGB value of #8A05BE?
The RGB color code for #8A05BE is rgb(138, 5, 190). This means it contains 138 red, 5 green, and 190 blue in the RGB color model.
Is Deep Magenta a warm or cool color?
Deep Magenta (#8A05BE) is a cool color with a hue between 120-300° on the color wheel.
How do I use #8A05BE in CSS?
You can use #8A05BE in CSS with: background-color: #8A05BE; or color: #8A05BE; or as an RGB value: rgb(138, 5, 190). For print design, use CMYK: 27%, 97%, 0%, 25%.

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