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Deluge

#7877BB

Deluge is a cool light color with the hex code #7877BB. This moderately saturated hue can be represented as RGB 120, 119, 187 in digital design or CMYK 36%, 36%, 0%, 27% for print applications. Find matching Pantone color.

Deluge color values

HEX
#7877BB
RGB
120, 119, 187
HSL
241°, 33%, 60%
CMYK
36, 36, 0, 27

About this color

Deluge sits at 241° on the color wheel with 33% saturation and 60% lightness, placing it in the blue segment of the spectrum. The moderate 33% saturation gives it enough color presence to register clearly without competing for dominance in a composition. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, Deluge is rendered as rgb(120, 119, 187), where the blue channel is highest at 187, producing a strongly blue character. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.

For print, Deluge translates to a CMYK breakdown of 36C 36M 0Y 27K. With a moderate key (27%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Deluge

CSS Variable

:root {
  --brand-primary: #7877BB;
  --brand-primary-rgb: 120, 119, 187;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#7877BB',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 36%
M: 36%
Y: 0%
K: 27%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(120, 119, 187)
rgba(120, 119, 187, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #7877BB?
#7877BB is Deluge, a cool light color with RGB values of 120, 119, 187. It has a hue of 241°, 33% saturation, and 60% lightness in the HSL color space.
What is the RGB value of #7877BB?
The RGB color code for #7877BB is rgb(120, 119, 187). This means it contains 120 red, 119 green, and 187 blue in the RGB color model.
Is Deluge a warm or cool color?
Deluge (#7877BB) is a cool color with a hue between 120-300° on the color wheel.
How do I use #7877BB in CSS?
You can use #7877BB in CSS with: background-color: #7877BB; or color: #7877BB; or as an RGB value: rgb(120, 119, 187). For print design, use CMYK: 36%, 36%, 0%, 27%.