Kimberly

Q: How do I use #72639C in CSS?

You can use #72639C in CSS with: background-color: #72639C; or color: #72639C; or as an RGB value: rgb(114, 99, 156). For print design, use CMYK: 27%, 37%, 0%, 39%.

#72639C

Kimberly is a cool medium color with the hex code #72639C. This muted hue can be represented as RGB 114, 99, 156 in digital design or CMYK 27%, 37%, 0%, 39% for print applications. Find matching Pantone color.

Kimberly color values

HEX: #72639C
RGB: 114, 99, 156
HSL: 256°, 22%, 50%
CMYK: 27, 37, 0, 39

Shades & tints

Darker Lighter

About this color

Kimberly sits at 256° on the color wheel with 22% saturation and 50% lightness, placing it in the blue-violet segment of the spectrum. Its restrained 22% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Kimberly is rendered as rgb(114, 99, 156), where the blue channel is highest at 156, anchoring the color in the cool register. This muted, medium-toned character adapts well to supporting roles: borders, disabled states, secondary text, and structural UI elements.

For print, Kimberly translates to a CMYK breakdown of 27C 37M 0Y 39K. With a moderate key (39%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Kimberly

CSS Variable

:root {
  --brand-primary: #72639C;
  --brand-primary-rgb: 114, 99, 156;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#72639C',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 27%
M: 37%
Y: 0%
K: 39%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(114, 99, 156)
rgba(114, 99, 156, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

14 brand s with colors near 256° on the color wheel

Frequently asked questions

What color is #72639C?

#72639C is Kimberly, a cool medium color with RGB values of 114, 99, 156. It has a hue of 256°, 22% saturation, and 50% lightness in the HSL color space.

What is the RGB value of #72639C?

The RGB color code for #72639C is rgb(114, 99, 156). This means it contains 114 red, 99 green, and 156 blue in the RGB color model.

Is Kimberly a warm or cool color?

Kimberly (#72639C) is a cool color with a hue between 120-300° on the color wheel.

How do I use #72639C in CSS?

You can use #72639C in CSS with: background-color: #72639C; or color: #72639C; or as an RGB value: rgb(114, 99, 156). For print design, use CMYK: 27%, 37%, 0%, 39%.