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Purple Heart

#6910BC

Purple Heart is a cool medium color with the hex code #6910BC. This vibrant hue can be represented as RGB 105, 16, 188 in digital design or CMYK 44%, 91%, 0%, 26% for print applications. Find matching Pantone color.

Purple Heart color values

HEX
#6910BC
RGB
105, 16, 188
HSL
271°, 84%, 40%
CMYK
44, 91, 0, 26

About this color

Purple Heart sits at 271° on the color wheel with 84% saturation and 40% lightness, placing it in the blue-violet segment of the spectrum. With saturation at 84%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Purple Heart is rendered as rgb(105, 16, 188), where the blue channel is highest at 188, producing a strongly blue character. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Purple Heart translates to a CMYK breakdown of 44C 91M 0Y 26K. With a moderate key (26%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Purple Heart

CSS Variable

:root {
  --brand-primary: #6910BC;
  --brand-primary-rgb: 105, 16, 188;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#6910BC',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 44%
M: 91%
Y: 0%
K: 26%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(105, 16, 188)
rgba(105, 16, 188, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

9 brand s with colors near 271° on the color wheel

Frequently asked questions

What color is #6910BC?
#6910BC is Purple Heart, a cool medium color with RGB values of 105, 16, 188. It has a hue of 271°, 84% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #6910BC?
The RGB color code for #6910BC is rgb(105, 16, 188). This means it contains 105 red, 16 green, and 188 blue in the RGB color model.
Is Purple Heart a warm or cool color?
Purple Heart (#6910BC) is a cool color with a hue between 120-300° on the color wheel.
How do I use #6910BC in CSS?
You can use #6910BC in CSS with: background-color: #6910BC; or color: #6910BC; or as an RGB value: rgb(105, 16, 188). For print design, use CMYK: 44%, 91%, 0%, 26%.