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Purple

#6824A8

Purple is a cool medium color with the hex code #6824A8. This vibrant hue can be represented as RGB 104, 36, 168 in digital design or CMYK 38%, 79%, 0%, 34% for print applications. Find matching Pantone color.

Purple color values

HEX
#6824A8
RGB
104, 36, 168
HSL
271°, 65%, 40%
CMYK
38, 79, 0, 34

About this color

Purple sits at 271° on the color wheel with 65% saturation and 40% lightness, placing it in the blue-violet segment of the spectrum. At 65% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Purple is rendered as rgb(104, 36, 168), where the blue channel is highest at 168, producing a strongly blue character. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Purple translates to a CMYK breakdown of 38C 79M 0Y 34K. With a moderate key (34%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Purple

CSS Variable

:root {
  --brand-primary: #6824A8;
  --brand-primary-rgb: 104, 36, 168;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#6824A8',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 38%
M: 79%
Y: 0%
K: 34%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(104, 36, 168)
rgba(104, 36, 168, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

9 brand s with colors near 271° on the color wheel

Frequently asked questions

What color is #6824A8?
#6824A8 is Purple, a cool medium color with RGB values of 104, 36, 168. It has a hue of 271°, 65% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #6824A8?
The RGB color code for #6824A8 is rgb(104, 36, 168). This means it contains 104 red, 36 green, and 168 blue in the RGB color model.
Is Purple a warm or cool color?
Purple (#6824A8) is a cool color with a hue between 120-300° on the color wheel.
How do I use #6824A8 in CSS?
You can use #6824A8 in CSS with: background-color: #6824A8; or color: #6824A8; or as an RGB value: rgb(104, 36, 168). For print design, use CMYK: 38%, 79%, 0%, 34%.