Daisy Bush is a
cool medium color with the hex code #632CA6.
Also known as
"Datadog Purple"
by Datadog
.
This moderately saturated hue can be represented as RGB
99, 44, 166 in digital design or CMYK 40%, 73%, 0%, 35% for print applications.
Find matching Pantone color.
Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.
Daisy Bush
#632CA6 aka “Datadog Purple” by Datadog
Daisy Bush color values
- HEX
- #632CA6
- RGB
- 99, 44, 166
- HSL
- 267°, 58%, 41%
- CMYK
- 40, 73, 0, 35
Shades & tints
Darker Lighter
About this color
Daisy Bush sits at 267° on the color wheel with 58% saturation and 41% lightness, placing it in the blue-violet segment of the spectrum. The moderate 58% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.
In digital environments, Daisy Bush is rendered as rgb(99, 44, 166), where the blue channel is highest at 166, producing a strongly blue character. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.
For print, Daisy Bush translates to a CMYK breakdown of 40C 73M 0Y 35K. With a moderate key (35%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. In brand applications, this exact value is specified as Datadog Purple.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Daisy Bush
CSS Variable
:root {
--brand-primary: #632CA6;
--brand-primary-rgb: 99, 44, 166;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#632CA6',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 40%
M: 73%
Y: 0%
K: 35%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(99, 44, 166)
rgba(99, 44, 166, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Brands using Daisy Bush
1 brand uses this color in their identity
Frequently asked questions
What color is #632CA6?
#632CA6 is Daisy Bush, a cool medium color with RGB values of 99, 44, 166. It has a hue of 267°, 58%
saturation, and 41% lightness in the HSL color
space.
What is the RGB value of #632CA6?
The RGB color code for #632CA6 is rgb(99, 44, 166). This means it contains 99 red,
44 green, and 166 blue in the RGB color model.
Is Daisy Bush a warm or cool color?
Daisy Bush (#632CA6) is a cool color with a hue between 120-300° on the color wheel.
How do I use #632CA6 in CSS?
You can use #632CA6 in CSS with:
background-color: #632CA6; or color: #632CA6; or as an RGB value: rgb(99, 44, 166). For print design, use CMYK: 40%, 73%, 0%, 35%.