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East Bay

#5A507C

East Bay is a cool medium color with the hex code #5A507C. This muted hue can be represented as RGB 90, 80, 124 in digital design or CMYK 27%, 35%, 0%, 51% for print applications. Find matching Pantone color.

East Bay color values

HEX
#5A507C
RGB
90, 80, 124
HSL
254°, 22%, 40%
CMYK
27, 35, 0, 51

Shades & tints

Darker Lighter

About this color

East Bay sits at 254° on the color wheel with 22% saturation and 40% lightness, placing it in the blue segment of the spectrum. Its restrained 22% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, East Bay is rendered as rgb(90, 80, 124), where the blue channel is highest at 124, anchoring the color in the cool register. This muted, medium-toned character adapts well to supporting roles: borders, disabled states, secondary text, and structural UI elements.

For print, East Bay translates to a CMYK breakdown of 27C 35M 0Y 51K. A substantial black component (51%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use East Bay

CSS Variable 

:root {
  --brand-primary: #5A507C;
  --brand-primary-rgb: 90, 80, 124;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#5A507C',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 27%
M: 35%
Y: 0%
K: 51%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(90, 80, 124)
rgba(90, 80, 124, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

15 brand s with colors near 254° on the color wheel

GitLab logo
GitLab
Canva logo
Canva
Patagonia logo
Patagonia
Twitch logo
Twitch

Frequently asked questions

What color is #5A507C?
#5A507C is East Bay, a cool medium color with RGB values of 90, 80, 124. It has a hue of 254°, 22% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #5A507C?
The RGB color code for #5A507C is rgb(90, 80, 124). This means it contains 90 red, 80 green, and 124 blue in the RGB color model.
Is East Bay a warm or cool color?
East Bay (#5A507C) is a cool color with a hue between 120-300° on the color wheel.
How do I use #5A507C in CSS?
You can use #5A507C in CSS with: background-color: #5A507C; or color: #5A507C; or as an RGB value: rgb(90, 80, 124). For print design, use CMYK: 27%, 35%, 0%, 51%.

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