Skip to main content

Purple

#570099

Purple is a cool dark color with the hex code #570099. This vibrant hue can be represented as RGB 87, 0, 153 in digital design or CMYK 43%, 100%, 0%, 40% for print applications. Find matching Pantone color.

Purple color values

HEX
#570099
RGB
87, 0, 153
HSL
274°, 100%, 30%
CMYK
43, 100, 0, 40

About this color

Purple sits at 274° on the color wheel with 100% saturation and 30% lightness, placing it in the blue-violet segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The lower lightness gives it weight and depth, lending gravity to any palette it enters.

In digital environments, Purple is rendered as rgb(87, 0, 153), where the blue channel is highest at 153, producing a strongly blue character. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.

For print, Purple translates to a CMYK breakdown of 43C 100M 0Y 40K. With a moderate key (40%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Purple

CSS Variable

:root {
  --brand-primary: #570099;
  --brand-primary-rgb: 87, 0, 153;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#570099',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 43%
M: 100%
Y: 0%
K: 40%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(87, 0, 153)
rgba(87, 0, 153, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

9 brand s with colors near 274° on the color wheel

Frequently asked questions

What color is #570099?
#570099 is Purple, a cool dark color with RGB values of 87, 0, 153. It has a hue of 274°, 100% saturation, and 30% lightness in the HSL color space.
What is the RGB value of #570099?
The RGB color code for #570099 is rgb(87, 0, 153). This means it contains 87 red, 0 green, and 153 blue in the RGB color model.
Is Purple a warm or cool color?
Purple (#570099) is a cool color with a hue between 120-300° on the color wheel.
How do I use #570099 in CSS?
You can use #570099 in CSS with: background-color: #570099; or color: #570099; or as an RGB value: rgb(87, 0, 153). For print design, use CMYK: 43%, 100%, 0%, 40%.