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Purple Heart

#554AE8

Purple Heart is a cool light color with the hex code #554AE8. This vibrant hue can be represented as RGB 85, 74, 232 in digital design or CMYK 63%, 68%, 0%, 9% for print applications. Find matching Pantone color.

Purple Heart color values

HEX
#554AE8
RGB
85, 74, 232
HSL
244°, 77%, 60%
CMYK
63, 68, 0, 9

About this color

Purple Heart sits at 244° on the color wheel with 77% saturation and 60% lightness, placing it in the blue segment of the spectrum. At 77% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, Purple Heart is rendered as rgb(85, 74, 232), where the blue channel is highest at 232, producing a strongly blue character. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Purple Heart translates to a CMYK breakdown of 63C 68M 0Y 9K. The low-to-moderate black value (9%) means the color's character in print comes primarily from its magenta ink content (68%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Purple Heart

CSS Variable

:root {
  --brand-primary: #554AE8;
  --brand-primary-rgb: 85, 74, 232;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#554AE8',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 63%
M: 68%
Y: 0%
K: 9%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(85, 74, 232)
rgba(85, 74, 232, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #554AE8?
#554AE8 is Purple Heart, a cool light color with RGB values of 85, 74, 232. It has a hue of 244°, 77% saturation, and 60% lightness in the HSL color space.
What is the RGB value of #554AE8?
The RGB color code for #554AE8 is rgb(85, 74, 232). This means it contains 85 red, 74 green, and 232 blue in the RGB color model.
Is Purple Heart a warm or cool color?
Purple Heart (#554AE8) is a cool color with a hue between 120-300° on the color wheel.
How do I use #554AE8 in CSS?
You can use #554AE8 in CSS with: background-color: #554AE8; or color: #554AE8; or as an RGB value: rgb(85, 74, 232). For print design, use CMYK: 63%, 68%, 0%, 9%.