Victoria

Q: How do I use #554488 in CSS?

You can use #554488 in CSS with: background-color: #554488; or color: #554488; or as an RGB value: rgb(85, 68, 136). For print design, use CMYK: 38%, 50%, 0%, 47%.

#554488 aka “GitLab Purple” by GitLab

Victoria is a cool medium color with the hex code #554488. Also known as "GitLab Purple" by GitLab . This moderately saturated hue can be represented as RGB 85, 68, 136 in digital design or CMYK 38%, 50%, 0%, 47% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Victoria color values

HEX: #554488
RGB: 85, 68, 136
HSL: 255°, 33%, 40%
CMYK: 38, 50, 0, 47

Shades & tints

Darker Lighter

About this color

Victoria sits at 255° on the color wheel with 33% saturation and 40% lightness, placing it in the blue-violet segment of the spectrum. The moderate 33% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Victoria is rendered as rgb(85, 68, 136), where the blue channel is highest at 136, anchoring the color in the cool register. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.

For print, Victoria translates to a CMYK breakdown of 38C 50M 0Y 47K. With a moderate key (47%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. In brand applications, this exact value is specified as GitLab Purple.

Color harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Victoria

CSS Variable

:root {
  --brand-primary: #554488;
  --brand-primary-rgb: 85, 68, 136;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#554488',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 38%
M: 50%
Y: 0%
K: 47%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(85, 68, 136)
rgba(85, 68, 136, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Victoria

1 brand uses this color in their identity

GitLab

Technology • Jeremy Elder

Brands using similar hue

14 brand s with colors near 255° on the color wheel

Frequently asked questions

What color is #554488?

#554488 is Victoria, a cool medium color with RGB values of 85, 68, 136. It has a hue of 255°, 33% saturation, and 40% lightness in the HSL color space.

What is the RGB value of #554488?

The RGB color code for #554488 is rgb(85, 68, 136). This means it contains 85 red, 68 green, and 136 blue in the RGB color model.

Is Victoria a warm or cool color?

Victoria (#554488) is a cool color with a hue between 120-300° on the color wheel.

How do I use #554488 in CSS?

You can use #554488 in CSS with: background-color: #554488; or color: #554488; or as an RGB value: rgb(85, 68, 136). For print design, use CMYK: 38%, 50%, 0%, 47%.