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Purple Heart

#4F43EF

Purple Heart is a cool light color with the hex code #4F43EF. This vibrant hue can be represented as RGB 79, 67, 239 in digital design or CMYK 67%, 72%, 0%, 6% for print applications. Find matching Pantone color.

Purple Heart color values

HEX
#4F43EF
RGB
79, 67, 239
HSL
244°, 84%, 60%
CMYK
67, 72, 0, 6

About this color

Purple Heart sits at 244° on the color wheel with 84% saturation and 60% lightness, placing it in the blue segment of the spectrum. With saturation at 84%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, Purple Heart is rendered as rgb(79, 67, 239), where the blue channel is highest at 239, producing a strongly blue character. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Purple Heart translates to a CMYK breakdown of 67C 72M 0Y 6K. The low-to-moderate black value (6%) means the color's character in print comes primarily from its magenta ink content (72%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Purple Heart

CSS Variable

:root {
  --brand-primary: #4F43EF;
  --brand-primary-rgb: 79, 67, 239;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#4F43EF',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 67%
M: 72%
Y: 0%
K: 6%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(79, 67, 239)
rgba(79, 67, 239, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.